About
The work, the house, the standard.
I’m Mike. Husband. Father of seven. Former U.S. Army officer. I run a small team that helps two kinds of local businesses get found — HRT / medical weight-loss / longevity clinics and indoor golf simulator facilities.
The short version
I left the Army for civilian business and spent years doing generalist local marketing — any business that would pay. The work was real, but the breadth was dishonest. So I went narrow: longevity clinics through CHAIS Medical, and indoor golf simulator facilities through Sim Growth Suite. That is the work I can stand behind.
The house
Seven kids. A loud house. The standard I want my kids to see isn’t a mountaintop moment — it’s how I answer the phone when I’m tired, and how I train when nobody is watching. Training in midlife is less heroics and more showing up: sleep, protein, the boring lifts. I write from the middle of that, not from a stage.
What I will not do on this site
- I will not pretend I have thousands of subscribers if I do not.
- I will not sell a fourth vertical this winter.
- I will not turn the notes into a course launch.
- Law school is a door I have not walked through.
The list
Get the occasional note
A short list. When I publish something worth keeping, it comes here. No daily drip.